Social Media Tips​
​
FACEBOOK TIP FROM ZACH SLOBIN IN ISAGENIX BUSINESS GROUP
Attraction Marketing Pro-Tip: Work Your Likes
The way the Facebook algorithm works is fairly simple. Facebook will show your content to the people who most frequently engage on your posts AND to the people you are in conversation with inside of messenger.
There is a different technique on how to chase likes on things like a transformation post, but here’s another strategy to get into conversations in an easy way so you can get more eyeballs on your posts.
When you post ANYTHING personal, could be a photo of your kids, a photo of your shake, a post about something vulnerable, etc...Consider doing the following:
See who “Liked” the post, from there it’s really fairly simple:
-
Identify if they are someone you’re authentically excited to connect with.
-
Go to their page and get a feeling for what’s going on in their lives.
-
Send them a very natural message something along the lines of:
“Hey ____ saw that you liked my post about x,y,z. Was so good to see your name pop up. Can’t believe how big the kids have gotten or Saw that you recently _____ or anything else that is REAL and TRUE that you noticed going on in their lives. How have you been?”
That’s IT! And then just allow the conversation to flow from there.
A “like” is similar to running into an old friend and they give you a wave from across the room.
From here, they’ll have eyeballs on your posts and if the flowing natural conversation allows for it, you may find a place/opening where it makes sense to ask them to take a look.
Consider adding this simple technique into your daily method of operation so you can get more conversations going with the types of people who you may want to work with or offer a product solution to.
Type “I CAN DO THAT” below if this resonates with you and you’re willing to CONSISTENTLY put it into practice.
12 FACEBOOK TIPS FROM Emily Vavra
1. Friend 5 new people a day. Grow your influence. Grow your list.
-
DON'T ADD MORE THAN 10 NEW FRIENDS A DAY OR IT'LL HURT YOUR VISIBILITY.
-
REMEMBER FACEBOOK REWARDS POPULAR POSTS. YOUR NEW FRIENDS DON'T KNOW YOU YET SO THEY WILL NOT BE AS INTERACTIVE. IN OTHER WORDS YOU WANT TO SLOWLY ADD FRIENDS TO MAKE SURE YOU DON'T HAVE A COMPLETE DROP IN VISIBILITY.
​
2. Like and comment on others posts. You have to give to receive.
There isn't a set amount of time to spend before posting but the new changes reward those who are active so I spend a good 10 minutes liking and commenting before I post
3. Don't post more than 3 times a day. If a so called social media expert tells you differently they are outdated.
-
MOST OF THE TIME ONCE IS ENOUGH. YES INFLUENCERS CAN POST MORE BECAUSE THEIR FOLLOWING IS SO LOYAL PEOPLE LIKE THEIR POSTS NO MATTER WHAT!
​
4. Spread out your posts. Don't post and then post again an hour later. Now your posts are competing against each other. Let your post run its course. If a post ends up having a lot of engagement you should consider not posting again that day
​
5. Use Facebook Stories
Facebook wants to Take Over Snapchat so the algorithm now rewards those who use Stories. Stories are great way for others to get to see more of YOU and your life
​
6. Never leave a link in your post to another site or someone else, unless it is a paid ad. Facebook doesn't want you leaving their site. Haven't you ever noticed that your posts with links in them don't get much traction
-
LEAVE YOUR LINK IN THE COMMENTS
7. Facebook is cluttered. Declutter your feed by staying friends with people you like but you don't care to see their posts.
-
CLICK ON SEE FIRST ON THE PEOPLE YOU REALLY WANT TO FOLLOW AND CLICK CLOSE FRIENDS ON ANYONE YOU ABSOLUTELY LOVE SEEING THEIR CONTENT (YOU GET UP TO 30). THOSE YOU CLICK ON AS CLOSE FRIENDS WILL BE THE ONE'S YOU GET AN INSTANT NOTIFICATION EVERY TIME THEY POST.
​
8. Have a well done profile pic and cover photo.
This is the first thing people see when they go to your Facebook page. First impressions are important.
-
NEW POTENTIAL FRIENDS ARE MUCH MORE LIKELY TO ACCEPT YOUR FRIEND REQUEST WHEN YOU HAVE A SHARP LOOKING PROFILE AND COVER PHOTO
​
9. Unless you have way too many comments try to reply to everyone who comments on your posts. This shows appreciation and encourages these same people to comment more. It also boosts the interaction on your post which then shows your post to more people
​
10. Be consistent in posting everyday
• Be positive
• Be authentic
• Be vulnerable
• Be humorous
• Be insightful. Don't always just share quotes. Share your insights on that quote or topic. Don't always share about your business insights. Share your life and who you are! Mix it up and be authentic.
11. Add emojis to every post. One study says emojis increase engagement by over 33%
-
DON'T OVERDUE IT THOUGH OR YOU'LL POST WILL LOOK IMMATURE
12. Don't copy and paste others content. Facebook punishes you for it. Copy than modify it to make it your own.
BONUS:
-
If likes, comments and shares aren't making you $$$ on Facebook you are doing it wrong.
-
It isn't a about being popular
-
It is about connection
-
It is about listening to your audience
-
It is about growing your brand
-
It is about building trust
-
It is about showing your authenticity And CREATING YOUR VOICE
-
FACEBOOK IS A BRIDGE BUT YOU STILL NEED TO HAVE REAL CONVERSATIONS
-
TRANSITION TO FACEBOOK MESSENGER FOR REAL CONVERSATIONS
-
DON'T JUST SCROLL BUT ASK
-
ASK!
-
ASK FOR THEM TO LOOK AT YOUR PRODUCT
-
ASK FOR THEM TO LOOK AT YOUR BUSINESS
-
NO ASKY ... NO GETTY
These are a few tips that will help your social media game!
If you haven't watched brief training video of
How to Launch Your New Associate do so now.
​